![How I Built This with Guy Raz artwork](https://is5-ssl.mzstatic.com/image/thumb/Podcasts113/v4/40/b9/e3/40b9e34e-224a-9448-8858-1b60c34de1da/mza_1480841263198296123.jpg/100x100bb.jpg)
Mailchimp: Ben Chestnut
How I Built This with Guy Raz
English - July 12, 2021 04:10 - 1 hour - 75.2 MB - ★★★★★ - 29.3K ratingsBusiness business entrepreneurship entrepreneur health interview marketing leadership finance startups productivity Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In the late 1990s, Ben Chestnut was a struggling young designer interning at an appliance company, when somebody suggested that he try designing for the internet instead. A few years later, Ben and two co-founders launched a web design agency, only to discover that the service they'd included almost as an afterthought—email marketing—was taking off among their small-business clients. The founders named that service Mailchimp and pivoted to it full-time in 2007, choosing a winking monkey as their mascot, and stumbling onto the Freemium model before it became mainstream. But their most impeccable timing came in 2014, when they decided to sponsor a new podcast called Serial, a move that catapulted the winking monkey into popular culture. Over the years, despite management jitters and a public reckoning over office culture, Mailchimp has remained profitable and self-funded, with revenue of $800 million in 2020.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.