Using Data to Take Events to the Next Level (With Mike Dietrich)
Great Events
English - August 09, 2023 09:00 - 18 minutes - 33.5 MB - ★★★★★ - 19 ratingsMarketing Business Technology best business podcasts top business podcasts business podcasts free business technology podcast corporate podcasts event marketing podcast event planning p Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
As event planners, we’re always striving to make our next event better than the last. This growth mindset constantly causes the landscape of the industry to evolve, and as it does, new trends begin to rise to the surface. But how can you begin to capitalize on these trends?
In this episode, Mike Dietrich (https://www.linkedin.com/in/mikedietrich1/), Vice President of Product Marketing at Cvent (http://cvent.com/), joins the show to delve into the results from Cvent’s latest industry trends survey. Mike details the effects of the pandemic on events, with results showing that more attendees expect digital elements to be involved in some way. By using this information, learn how you can begin to successfully incorporate technology into your event. You’ll also discover how you can leverage event data to make adjustments during your next planning phase.
In this episode, you’ll learn:
How the data shows that a team effort makes for a great event
The impact of the digital boom on events
How the pandemic has affected industry trends
As event planners, we’re always striving to make our next event better than the last. This growth mindset constantly causes the landscape of the industry to evolve, and as it does, new trends begin to rise to the surface. But how can you begin to capitalize on these trends?
In this episode, Mike Dietrich, Vice President of Product Marketing at Cvent, joins the show to delve into the results from Cvent’s latest industry trends survey. Mike details the effects of the pandemic on events, with results showing that more attendees expect digital elements to be involved in some way. By using this information, learn how you can begin to successfully incorporate technology into your event. You’ll also discover how you can leverage event data to make adjustments during your next planning phase.
In this episode, you’ll learn:
How the data shows that a team effort makes for a great event
The impact of the digital boom on events
How the pandemic has affected industry trends