96. Your Clear Communication Blueprint: The Power of Foundational Messaging
High Performance Marketing
English - March 29, 2024 10:00 - 21 minutes - 29.6 MB - ★★★★★ - 8 ratingsEntrepreneurship Business Marketing customerjourney business copywriting entrepreneurship marketing smallbusinessmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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Next Episode: 97. Hiring the Right Marketing Leader
Imagine you're building your dream home. Your blueprint, or plan, shows you how to put all the pieces together so it looks great. Well, businesses have a plan too, called foundational messaging. It's like their blueprint for how to talk to people and make them understand what they're all about.
On this episode of the High Performance Marketing Podcast, - Ali breaks down foundational messaging for you as a blueprint you can use in your business to make sure you’re communicating with the right people the right way so they pay attention and do business with you. She outlines the StoryBrand 7part framework as a way to help you create foundational messaging.