Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs artwork

How to Prepare for a Recession - The Journey of LuAnn Nigara (Financial Confidence)

Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

English - September 19, 2019 04:00 - 1 hour - 50.5 MB - ★★★★★ - 3 ratings
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LuAnn began her career more than thirty years ago as a co-owner of Window Works, award-winning window treatment and awning retailer in Livingston, NJ. She’s also the host of the top-rated interior design podcast, A Well-Designed Business®.

LuAnn is a sought-after speaker with topics ranging from client acquisition, keys to effective project management, the art of the high-ticket sale and her 3 keys to excellence in leadership and author of two books. Her first book, The Making of A Well-Designed Business®, is an Amazon #1-rated international bestseller and her second book, A Well-Designed Business®, The Power Talk Friday Experts was released at her live business conference, LuAnn Nigara Live, It’s About the Conversation held in Short Hills, NJ March 2019.

LuAnn and I talked about all the main points she wrote in her first book, such as lessons on business leadership, how to set up business systems and processes, how to find your ideal client and as important, how to attract your ideal client and most important of all, how she and her partners translate those lessons into financial numbers, then use the financial numbers to guide their success in building Window Works. 

In this episode, LuAnn shared:

1.  What is the benefit of being part of a franchise and how to build a successful franchise business
2.  How does Window Works motivate their sales team to ensure they become part of the business
3.  How does Window Works differentiate themselves from others who are selling the exact same products
4.  What were the financial steps taken by LuAnn and her partners to survive the 2008 financial crisis 
5.  How to continue carrying your brand legacy during recession time
6.  Why does a business need a line of credit and how to use the line of credit responsibly
7.  How to strategically use different financial scenario to grow your business
8.  What is the right process to create a solid annual budget
9.  How did LuAnn pitch to her business partner in creating a profitable podcast.

Connect with LuAnn:

   -   Website

   -   Instagram

   -   Facebook

   -   LinkedIn