165 Lauren Costella What Comes First, Strategy or Execution?

It’s the chicken or the egg question of our times….What comes first, strategy or execution? According to Lauren Costella, VP of Customer Success at GoodTime.io, it’s probably execution. Yes, you need a plan. Yes, you need to know where you want to go. And yes, you need some idea how you will get there, but the bottom line is that you really don’t know any of that until you start executing.    When you start executing. You learn. When you learn, you can execute better. And when you execute better, a strategy unfolds. Now you can document that strategy. Communicate that strategy. And rally your entire team around that strategy. And guess what…start executing that strategy.    The modern day circle of life.   A heavy topic. And note even the only thing we talked about with Lauren.   Learn more about Lauren: On Linkedin: https://www.linkedin.com/in/laurencostella/ On Twitter: https://twitter.com/lcostella On the CSLN Board: https://customersuccessnetwork.com/about-us-lauren-costella/

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit helpingsells.substack.com