184 - Is Charging More Unethical?

Welcome to another episode of the Healthpreneur podcast. We’ve got a Facebook post controversy on our hands, guys, and the question is basically this: Is it unethical to charge more as a health or fitness professional?  

My post was titled, “Health Experts: How to Find Clients That Can Afford You,” and it clearly rubbed some people the wrong way. People were commenting that health and fitness services should be kept at affordable prices that are accessible to everyone.

I disagree with the notion that we as health and fitness professionals should keep their prices low. Higher prices require commitment and investment from both parties, resulting in problems solved and goals hit (that’s why you’re hired after all, right?). The professional will be pushed to serve at their best and the client will show up and do the work. Tune in to be a part of this debate and hear what we’ve got to say.

In this episode, Stephanie, Amy and I discuss:

Facebook comments and controversy. How everyone can benefit from prices that level-up everyone’s game. Choosing your clients and standing behind the quality of your work. Cheap e-books and the transformation that comes from them. Attracting abundance and moving away from martyrdom.

1:30 – 4:30 - Reviewing the post and its comments

4:30 – 7:30 - Why premium pricing benefits everyone

7:30 – 12:30 - Attracting clients that’ll invest in themselves and you

12:30 – 17:00 - Charging what you’re worth so clients will do the work

17:00 – 27:00 - What happens when people aren’t invested

27:00 – 30:00 - Stepping up and making a change if you’re unhappy