MARKETING WITH SOUL: Nice & Firefly (BONUS SERIES)
Healthcare Rap
English - December 21, 2023 08:05 - 17 minutes - 16.3 MB - ★★★★★ - 14 ratingsMarketing Business Management healthcare marketing health it health technology healthcare management Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 2024 PREDICTIONS SERIES: Jane Sarasohn-Kahn & Amy Heymans
Next Episode: 2024 PREDICTIONS SERIES: Zain & Jared
Nice Healthcare and Firefly Health differentiate their digital-first, employer-provided care by positioning themselves as modern and convenient. Nice explains that not accepting insurance is one way they keep costs down, and Firefly goes to great lengths to explain jargon in consumer-friendly terms.
Join veteran hosts Jared Johnson and Peter Balistrieri as they discuss lessons we can learn from how Nice and Firefly market their direct-to-employer care. (Marketing With Soul #9 | Rap Bonus #299)
See omnystudio.com/listener for privacy information.