MARKETING WITH SOUL: CVS Health & Oak Street (BONUS SERIES)

Healthcare Rap

English - October 26, 2023 08:00 - 19 minutes - 18.3 MB - ★★★★★ - 14 ratings
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Previous Episode: Scaling Rural Value-Based Care With Main Street Health

Next Episode: Dr. Gordon Chen On Value-Based Care’s Future

Who’s paying attention to how disruptors are marketing themselves? CVS Health says they’re delivering care like no one else can, and Oak Street claims that they have doctors who actually listen.

Join veteran hosts Jared Johnson and Peter Balistrieri as they discuss how current healthcare marketing does not reflect the current realities of choices for consumers, and what to do about it. (Marketing With Soul #1 | Rap Bonus Series #291)

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