MARKETING WITH SOUL: Best Buy & Forward Health (BONUS SERIES)
Healthcare Rap
English - December 14, 2023 08:05 - 18 minutes - 17.2 MB - ★★★★★ - 14 ratingsMarketing Business Management healthcare marketing health it health technology healthcare management Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 2024 PREDICTIONS SERIES: Dr. Zeev Neuwirth & Ann Somers Hogg
Forward Health says they're "healthcare the way it should be." Best Buy says they "meet you at the intersection of health and technology." One is a concierge-style clinic; the other is an electronics store. But they both market the ways that they enable consumer-first care and imply that traditional visits to a doctor's office are a relic of the past.
Join veteran hosts Jared Johnson and Peter Balistrieri as they discuss the ways that Best Buy and Forward Health market their tech-enabled primary care. (Marketing With Soul #8 | Rap Bonus #298)
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