120 – Does the Internet See You As An Expert?
Healthcare Rap
English - July 28, 2020 17:53 - 26 minutes - 24.6 MB - ★★★★★ - 14 ratingsMarketing Business Management healthcare marketing health it health technology healthcare management Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 119 – Know Who You’re Marketing To
Next Episode: 121 – Everything About Walmart Health
Bryan Cush, CEO at Tidal Health Group, is in the house this week to discuss how you and your health content can be viewed as trustworthy. In this episode, you’ll learn the building blocks for your healthcare content to compete in search, how to match your digital expertise with your physical, and how Google’s quality rater guidelines apply to health and medical information. All that, plus the Flava of the Week about the New Age of Marketing Innovation (hint: it’s right now!).
Thanks to Geonetric, gSight, and the new Shift.Health Content Network for spreading the awesome, yo!
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