Talking Points #97 - 10/11/18

Thanks for listening! Here’s our October episode: The Quick News & Quick Takes segment this month includes stories about the use of social media by the Fortune 500 and the popularity of the platforms (2:15), what people expect when they interact with a brand or company on social media (5:25) and an interesting survey of PR and social media salaries (7:30). The Talking Points Spotlight is on a unique art display that lit up Minneapolis (10:15). And, the three Talking Points in this episode feature discussions about the rise of dark social and the impact for companies trying to break through the noise online (13:30), the new Edelman report that says people want brands to take a stand (23:30), and are there ways to make organic social media succeed? (32:10). Plus, the Talking Points Shoutout for this month goes to Monica Wiant, a director of social media at U.S. Bank (36:55). She talks about her role, the challenges of working in social media today, and what makes an employee advocacy work best. For show notes and links to the stories we talked about, visit http://www.TheTalkingPointsPodcast.com/. If you have feedback or a suggestion for an interview, article or topic, reach out to us on the show’s Facebook group, just search for “Talking Points Podcast Group” there. Or, find each of us on LinkedIn.
Learn more about your ad choices. Visit megaphone.fm/adchoices

Thanks for listening! Here’s our October episode: The Quick News & Quick Takes segment this month includes stories about the use of social media by the Fortune 500 and the popularity of the platforms (2:15), what people expect when they interact with a brand or company on social media (5:25) and an interesting survey of PR and social media salaries (7:30). The Talking Points Spotlight is on a unique art display that lit up Minneapolis (10:15). And, the three Talking Points in this episode feature discussions about the rise of dark social and the impact for companies trying to break through the noise online (13:30), the new Edelman report that says people want brands to take a stand (23:30), and are there ways to make organic social media succeed? (32:10). Plus, the Talking Points Shoutout for this month goes to Monica Wiant, a director of social media at U.S. Bank (36:55). She talks about her role, the challenges of working in social media today, and what makes an employee advocacy work best. For show notes and links to the stories we talked about, visit http://www.TheTalkingPointsPodcast.com/. If you have feedback or a suggestion for an interview, article or topic, reach out to us on the show’s Facebook group, just search for “Talking Points Podcast Group” there. Or, find each of us on LinkedIn.

Learn more about your ad choices. Visit megaphone.fm/adchoices