Hanson & Hunt artwork

Talking Points #8 - 8/21/14

Hanson & Hunt

English - August 21, 2014 04:00 - 37 minutes - ★★★★★ - 9 ratings
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Previous Episode: Talking Points #7 - 8/14/14
Next Episode: Talking Points #9 - 8/28/14

Guest co-host Lee Odden of TopRank Online Marketing, and author of "Optimize," offers his perspective on how companies and brands should build a content strategy. Also, should publishers - and companies - repost and reuse their online content? A new report on the challenges that journalists face and their content needs from companies. Plus, the PR and marketing lessons of the Ice Bucket Challenge.
Learn more about your ad choices. Visit megaphone.fm/adchoices

Guest co-host Lee Odden of TopRank Online Marketing, and author of "Optimize," offers his perspective on how companies and brands should build a content strategy. Also, should publishers - and companies - repost and reuse their online content? A new report on the challenges that journalists face and their content needs from companies. Plus, the PR and marketing lessons of the Ice Bucket Challenge.

Learn more about your ad choices. Visit megaphone.fm/adchoices