Adam White: Building a Brand in Sports Media

This Halftime Snack features Adam White – the CEO and founder of Front Office Sports.

FOS is the leading media brand covering the business of sports and reaching millions of business professionals through its newsletters, social media channels, courses, podcasts, and exclusive content.

Adam leads the company's day-to-day operations, including content, strategy, socials, events, partnerships, and more.

We discussed the beginnings of FOS and Adam’s process, vision, and mindset for building a brand in sports media. We then learn more about FOS’s growth stage, challenges around hiring the right people, setting the culture, creating a reputation through content, and different perspectives on the future for media and FOS.

Come snack with us!

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