Mini Episode: How a DTC Beverage Company Grew 4x in Search Traffic in 3 Months

Growth Machine Marketing Podcast

English - December 17, 2020 09:00 - 8 minutes - 6.87 MB - ★★★★★ - 11 ratings
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Previous Episode: #22 Corey Haines Wants You To Be a More Prolific Marketer

Next Episode: #23 How Content and Community Empower Each Other

Sometimes we see immediate results with our clients. For a direct-to-consumer beverage company, we started ranking for keywords right away. By Month 3, we grew organic traffic to 8,000 monthly visitors — up 4x from 2,000.

And we’re able to attribute over $1,000 per month from a single blog post.

In this 8-minute audio version of our case study, “How a D2C Beverage Company Grew 4x in Search Traffic in 3 Months,” Amanda Natividad, Head of Marketing for Growth Machine, gives you the full story.

Show Notes:

1:30 Pinpointing a Niche to Unlock SEO Success

4:07 Creating Evergreen Content — in a Timely Way

5:43 Content Marketing as One Piece in the Sales Puzzle

6:40 A Two-Pronged Approach: Bringing in Leads and Converting Them Into Customers

8:00 What Can This Mean for You?

Links:

Original article: How a D2C Beverage Company Grew 4x in Search Traffic in 3 Months

How We Run Growth Machine (1:47)

Creating the Content (1:55)

Critical Authority Threshold (3:00)

Nielson Report (4:22)