Rory Boyle: Sales and Marketing Metrics for B2B Founders

Growth Colony: APAC's B2B Growth Podcast

English - November 10, 2021 05:00 - 33 minutes - 30.7 MB
Careers Business Management Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Carlota Feliu Argila from HP: How Should B2B Marketers Approach Japan & Korea

Next Episode: Cameron Buckley from Trustpilot: How Reviews Can Help B2B Build Trust

Shahin chats with Rory Boyle, Managing Director at Hampers with Bite about how to measure and budget sales and marketing activity as a B2B founder.

Rory is the founder of Australian based B2B gifting company Hampers with Bite, which recently sold up to $28.3 million.

Rory is also the founder of another successfully branded merchandise company called Promotions Warehouse, which specialises in B2B promotional products.

Join the Slack channel: https://growthcolony.org/slack