Shahin Hoda chats with Marcella Larsen, Senior Director, Retail Advisor at Salesforce, about what are some of the recent developments in the retail sector and what should you know if you're selling into this space.

Marcella is the Retail Industry Market Development Executive for Australia. Marcella is responsible for leading platform-agnostic cloud and mobile Focused Growth Strategies in the industries of Retail, Travel, Hospitality and Consumer Goods. Marcella brings almost 22 years of deep customer, vertical technology, sales and marketing experience to this role.