Shahin Hoda chats with Jamie Cairns, Chief Strategy Officer at Fluent Commerce about how to set up a partner-led strategy for your organisation.

Jamie has spent the last 20+ years collaborating with partners to take new solutions into new markets, within start-up scale businesses like TimesTen and Arantech and global software organisations such as Tektronix and Oracle, where he was responsible for the Retail Solutions portfolio in APAC immediately prior to joining Fluent Commerce in 2015. In his current role at Fluent Commerce he is responsible for business and product strategy; having previously led both the Sales and Channel & Alliances business units.

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