The Most Powerful Force in Your Life

In this episode, Robert talks about the power of influence that the people you surround yourself with have on you – whether physically or virtually.

Robert tells us about his experience in the army and his experience with the concept that “we become like those around us.” We learn about the 3 social groups that we may find ourselves in and how they influence our business and behaviors. Robert challenges us to look at our lives, identify the influences we have around us, and determine which ones we want to keep.

Robert reminds us that the second largest influence on our lives is virtual – the online media that we consume, from news to the people we follow on social media. We need to become more aware of the things that influence us on a virtual level, often more so than physically.

How do we manage this? Robert tells us that because we can’t control who our family is, we should take what they say with a grain of salt. We do have some control over which friends we keep, and when we seek out new relationships, we should be asking ourselves the following question: Is this relationship going to be something that brings me joy, builds me up, and pushes me to grow?

If you ignore the influence of people around you, physically and virtually, you’re holding yourself back, and therefore holding your business back from becoming what it should be.

Highlights

“As human beings, we need to be part of a group and we want to be accepted in a group.”“The power of rapport and the need is so strong that people will do unimaginable things to others if they feel like that’s the accepted behavior of that group.”“Those you surround yourself with, who you hang out with, who your friends are, what books you read, whose podcast you listen to, speakers you follow, and so on will all directly affect how you’ll conduct your business.”“Your attitude towards money is going to have a big impact on your success in business, positive or negative.”There are three kinds of groups: the Negative Group, the Neutral Group, and the Achievers Group.Often the brain can’t tell the difference between beliefs you heard virtually versus those you heard from someone right in front of you physically.“Always be on the lookout to develop relationships with people who have had more success than you’ve had in business or their area of expertise in life.”

Relevant Links

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