In this episode, Michael and Chris break down four crucial factors of running a successful residential or commercial painting business, specifically aimed at building trust between customers, workers, and vendors.

In this episode, we cover:


The importance of setting expectations and getting details in writing when hiring.
How and why to define roles within an organization.
What traits make for the best hires?
The interplay between attitude and aptitude in determining one’s role.
The importance of only working with vendors with a firm accountability structure (i.e. written contract or set of deliverables).
Avoiding qualitative language with vendors and others.
What does it mean for a commercial, industrial, or residential painting business to simultaneously “be steel” and “be cotton?”
How to set a good example for employees and build trust with vendors and customers.

For more information on the tools and resources mentioned in this episode, please visit:
SearchPrimer: https://www.searchprimer.com/