How to start your own B2B podcast & win leads through it
GROW B2B FASTER
English - November 04, 2020 21:00 - 55 minutes - 38.1 MB - ★★★★★ - 4 ratingsMarketing Business sales marketing b2b b2b sales b2b marketing digital marketing saas marketing saas demand gen sdr bdr Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Learn from Logan, Co-Host of B2B Growth, a B2B podcast with 3.5 million downloads and over 1,600 episodes on how to get started and run your own successful B2B podcast.
Covered Topics:
05:25 - How Sweet Fish Media got into podcasting
12:45 - How do you get in touch with potential podcast guests and convince them to come on the podcast
15:35 - How to brand your podcast
17:35 - Why weekly podcasts are more successful than less frequent ones
22:06 - Batch production of podcast episodes to overcome the difficulty of weekly podcasting
23:54 - The creative process behind podcasting to find new topics every week
31:14 - How to turn podcast guests into potential leads
37:41 - Why giving your guest time to shine in your episode improves your quality as a podcast
39:46 - LinkedIn as the best platform to promote and distribute your podcast
49:07 - Logans recommendations on a software toolkit and gadgets for starting a podcast