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Episode 27: The Value of Content Marketing
GRIN Gets Real
English - May 27, 2021 00:00 - 37 minutes - 34.7 MBBusiness Technology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Featuring Joe Pulizzi, Amazon bestselling author of Content Inc., Killing Marketing and Epic Content Marketing
Joe Pulizzi is the Amazon bestselling author of Content Inc., Killing Marketing and Epic Content Marketing, which was named a “Must-Read Business Book” by Fortune Magazine. His novel, The Will to Die, was awarded "Best Suspense Book" of 2020 by the National Indie Excellence Awards. Joe's latest version of Content Inc. will be released May, 2021.
He has founded four companies including digital content news site The Tilt as well as Content Marketing Institute. In 2014, he received the "Lifetime Achievement Award" by the Content Council. His podcast series, This Old Marketing with Robert Rose, has millions of downloads from over 150 countries. His Foundation, The Orange Effect, delivers speech therapy and technology services to children in over 35 states.
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