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Episode 29 - Follow-up sequences: Are you getting the yield you'd like from your lead generation efforts?
The Scaling B2B Show
English - December 20, 2018 06:45 - 16 minutes - 15.1 MB - ★★★★★ - 6 ratingsBusiness Technology artificialintelligence b2bdemandgen b2blookalikeaudiences contentmarketing growth marketingoperations martech salesdevelopment Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 28 - Buyers Persona and the Buyers Journey with special guest Adele Revella
Next Episode: Episode 30 - How to Optimize your B2B Funnel
What we wanted to talk about today, specifically, were follow up sequences and we really wanted to nerd out on something called Construal level theory.