Episode 12 - Things marketing needs to understand about sales

The Scaling B2B Show

English - September 27, 2018 07:05 - 19 minutes - 27.9 MB - ★★★★★ - 6 ratings
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Previous Episode: Episode 11 - Myths about sales and marketing alignment

Next Episode: Episode 13 - Known and unknown contacts in your CRM

Welcome back to part II of our conversation with David McKie. David is the Vice President of Marketing Operations at Medidata Solutions, a company that focuses on the life sciences industry with software and services that helps pharmaceutical, medical device, and contract research organizations with conducting the clinical research necessary to bring new drugs to market.