Test & Measure w/Zeek Coleman (Re-Release)

Good Morning, Market

English - August 28, 2023 08:45 - 34 minutes - 31.7 MB - ★★★★★ - 6 ratings
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Previous Episode: Maximizing Value: Moneyball, revisited

Next Episode: It's Time to Audit Your Customers

We have more data than ever, yet most marketing programs are run on spontaneous creativity and gut-instincts. Zeek Coleman has been using data intelligence for over a decade to achieve growth and bring new solutions to market. In the final topic of the marketing program marathon, Zeek shares the insights on how data-driven marketing wins over other approaches.
Connect with Zeek: https://www.linkedin.com/in/zeekcoleman/
Learn more about Sol Insights: https://www.solinsights.com
Get the weekly Good Morning, Market email newsletter (contains Zeek's low-hanging fruit on winning with the data-driven marketing approach): https://www.solinsights.com/good-morning-market.html