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Suit Up, Show Up, Follow Up | Episode 65

Good. Better. Broker.

English - February 27, 2024 13:00 - 19 minutes - 13.7 MB - ★★★★★ - 47 ratings
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Previous Episode: Refi Mastery: Pro Tips to Propel Loan Originators to Success | Episode 64
Next Episode: Scaling Up Smart: Operational Excellence as the Mortgage Broker’s Secret Weapon

The following guest sits down with host Justin White:

•   Ryan Proffitt – Mortgage Broker, Future Home Loans


A Top Producer on the Sales Activities That Have Led to the Best Business Opportunities

Ryan Proffitt is in the people business first and the mortgage business second. He makes 70 prospecting calls a day in between meetings with real estate agents and attending closings. How does he manage to do it all, and why does he refuse to slow down? Listen to Episode #65 of Good. Better. Broker. as Ryan reveals the methods that have led him to close over $5 billion in loan volume in his career.

In this episode of the Good. Better. Broker. podcast, you’ll learn how getting in front of as many people as possible drives visibility, credibility and business.


In this episode, we discuss ...

•   1:43 – The sales activities that have been most impactful to Ryan’s career
•   2:35 – How Ryan structures his day and why he overschedules himself by design
•   4:48 – Ryan’s message for loan originators on getting out from behind their desk
•   6:36 – How embracing social media and video has helped Ryan over the last few years
•   8:04 – How Ryan maintains his busy schedule and still fulfills all his obligations
•   9:56 – What Ryan talks about when he meets with real estate agents
•   11:41 – The impact of attending all your closings
•   13:14 – How Ryan’s social media videos increase his visibility
•   14:18 – Why following up is just as important as the work Ryan puts into networking
•   15:51 – How Ryan is leveraging QR codes
•   17:02 – Why Ryan knew he had to add help in order to scale his business


Show Contributor:

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Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University.

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