Why You Need a Terms of Use Statement In Your Business

Terms of Use in your Business

These are guidelines for operations

Let customers know what to expect when doing business with you

Protects you from legal liability when enforcing a policy or in the cast of customer legal action

Can and should include:

1.  A Privacy policy – this is required by some countries and institutions and is required by most state and federal law

Should state how you handle customer data and that you do not sell or share it

3. Download policy – states how customers may download your digital products, that they can only save it to their personal computer or digital media devices, they cannot share or post it, no sharing with others, and not using it in their own programs or business

4. Refund policy – when and how you offer refunds

You are not obligated to offer any refund for any reason

Must have a well defined refund policy – do not offer 100% refunds

If you do not offer refunds you must state it here and on every sales page

5.  Your Guarantee - be very careful in offering a guarantee of results or services as you cannot guarantee results. Also be careful how you offer a guarantee in conjunction with a refund

6. Hours of operation – state what your business operating hours are, be sure to include your time zone too, for example: 9AM to 5PM US Eastern Time

7. Service level agreement – when you’ll respond to emails and communications, how you will handle customer support issues and other interactions with your customers

8. Disclaimer of results – state how testimonials are not typical results, be clear that you are not guaranteeing results

If you are offering coaching for mental or emotional issues, you must state that it is not a substitute for professional mental health services

If offering coaching for health or wellness, you must state that it is not a substitute for professional medical treatment

Your terms of user or terms of service are an important part of your business legal documents and they should be posted where customers can see them and agree to them, where appropriate, so they have a clear understanding of what they can expect from you and your business and it protects you from unreasonable customer expectations and provides a clear definition of your services.

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