Go Sokal Podcast
45 episodes - English - Latest episode: 5 months ago -The Go Sokal Podcast is devoted to discussing advertising trends in the automotive industry made by the leading auto-focused agency, Sokal. The podcast is hosted by Katy Saunders, a Marketing Strategist with plenty of experience helping clients make their messaging concise and authentic, and by Drew Wilson, a Creative UX Specialist dedicated to making sure websites, campaigns, branding, and everything in between gives the customer the best possible experience when they are searching online.Katy and Drew will be interviewing various department employees to learn the latest trends in the automotive advertising world. They will be joined by special guests to discover what is working and what is not for dealerships as we move into an ever-growing digital age. To learn more about what Sokal does and the services available to dealerships across the nation, visit www.gosokal.com. You can also find us on Instagram, LinkedIn, Facebook, Twitter, and even TikTok.
Homepage Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Life as a Frontend Developer: Technologies, Advice and Teams
December 15, 2023 14:00 - 52 minutes - 35.7 MBOn the 33rd episode of the Go Sokal Podcast, Frontend Developer Austin Calton describes his role in the website development process and how he uses a combination of languages and tools to make websites fast, effective across browsers and screens. Austin discusses core technologies, as well as programs like Adobe XD, FigJam, and Browserstack, and Chat GPT and no-code options like Squarespace and Webflow. We hope you enjoy! 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podc...
The Role of Optimization in Programmatic Advertising
November 22, 2023 04:00 - 28 minutes - 19.7 MBOn the 32nd episode of the Go Sokal Podcast, Programmatic Advertising Manager Bo Sowers sits down with host Chris Mulally to describe the benefits of programmatic advertising versus other forms of advertising, how programmatic works, what the different types of programmatic advertising are, and how data influences optimization in programmatic advertising. And that’s just the tip of the iceberg! We hope you enjoy. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ...
How Trade Shows Help Your Business (and How to Master Them)
October 13, 2023 09:00 - 35 minutes - 24.3 MBOn the 31st episode of the Go Sokal Podcast, Marketing Manager Katy Welch describes why businesses should go to trade shows, how to make them successful, and what elements her company focuses on to get people to their booth and end the show with a lot of leads. SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as products and services. CONNECT WITH US: ↪︎https://www.gosokal.com/contact/ Reach out & make a connection today! SUBSCRIBE TO OUR PODCAST: ↪︎https://open.s...
Finding Success in Marketing and Leadership
September 08, 2023 11:00 - 55 minutes - 38 MBOn the 30th episode of the Go Sokal Podcast, hosts Chris Mulally and Katy Welch sit down with Sokal COO Michael Ransom to discuss how to find your company’s brand voice, run successful campaigns, and build teams of motivated employees. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as products and services. CONNECT WITH US: ↪...
Making Commercials for Clients on TV, Tiktok and More
August 18, 2023 09:00 - 32 minutes - 22.1 MBOn the 29th episode of the Go Sokal Podcast, hosts Chris Mulally and Katy Welch sit down with Sokal Videographer Andrew Bently to discuss how to make commercials for clients, navigating the youtube, shorts, reels and tiktok world, the importance of pre-production in videography, and three main tests to apply to any video you make. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S WEBSITE: ↪︎h...
A.I. and ChatGPT - Why all the Hype Now?
July 14, 2023 05:00 - 35 minutes - 24.4 MBOn the 28th episode of the Go Sokal Podcast, host Chris Mulally sits down with Sokal Chief Technology Officer Jason Jones to discuss all the current hype about artificial intelligence, including Chat GPT and artificial general intelligence, and whether or not we should be truly be afraid (or excited) about AI’s future implications. We hope you enjoy! 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SO...
All about IT – Passwords, Phishing, Spoofing & More!
June 22, 2023 16:00 - 13 minutes - 9.63 MBOn episode 27 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Technology Coordinator Malcolm Stewart to talk about the role of information technology in modern society, including preventing data breaches, setting up secure passwords, and how employees can avoid scams like spoofing, phishing, and other cyber attacks. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S W...
Paid Social Media Trends and Advice for 2023
February 08, 2023 13:00 - 25 minutes - 17.3 MBOn episode 26 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down Paid Social Manager Dani Christian to talk about what goes into a successful paid social campaign, knowing your audience, knowing when to post, and what the different ad types are. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as products and se...
How Do Automotive Suppliers Thrive in the EV Evolution?
September 02, 2022 11:00 - 31 minutes - 21.6 MBOn episode 25 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Actify CEO Dave Opsahl to discuss enterprise visualization, the biggest challenges that suppliers are concerned about right now, the effects of the EV transition, and so much more. A lot is covered in 30 min, so we hope you check it out and enjoy the informative discussion!  🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video...
How Do Automotive Suppliers Thrive in the EV Evolution?
September 02, 2022 11:00 - 31 minutes - 21.6 MBOn episode 25 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Actify CEO Dave Opsahl to discuss enterprise visualization, the biggest challenges that suppliers are concerned about right now, the effects of the EV transition, and so much more. A lot is covered in 30 min, so we hope you check it out and enjoy the informative discussion!  🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video...
Social Media Advice for 2022
August 05, 2022 12:00 - 28 minutes - 19.4 MBOn episode 24 of the Go Sokal Podcast, Creative Specialist Alex Dickerman sits down to discuss how to create an effective social media strategy and gain followers. The discussion provides indispensable advice you can use in 2022 to build your social brand on Facebook, Instagram, Twitter, Tiktok and YouTube. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist  SOKAL’S WEBSITE: ↪︎https://www.gosokal.com ...
Video Marketing Advice for 2022
July 19, 2022 14:00 - 14 minutes - 9.68 MBOn episode 23 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with videographer Phillip Teasley to discuss how to make better marketing videos, how to avoid common filmmaking mistakes, and how important scripting is to the final product. Also, in the description part of the video link below, Phillip lays out what kind of gear you should own as a beginner, intermediate and professional video maker while marketing your business.  🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the...
How to Use SEO (Search Engine Optimization) on Your Website
May 18, 2022 13:00 - 22 minutes - 15.1 MBOn episode 22 of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with SEO Lead Jess McCurry to define what Search Engine Optimization (SEO) means, when you should use it, and why companies should have both an SEO and PPC strategy.  🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist  SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as products and services.  C...
Reputation Management Techniques You Can Use In 2022
May 06, 2022 11:00 - 23 minutes - 16.2 MBIn this episode of the Go Sokal Podcast, hosts Katy Welch and Chris Mulally sit down with Account Director Bret Johnson to discuss what reputation management is and how a business can increase their star rankings and reviews while utilizing some key principles. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the full episode here: https://youtu.be/R6gUZ4SUiXs ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as pro...
NADA (National Automobile Dealers Association) 2022 Recap
April 08, 2022 11:00 - 24 minutes - 17 MBOn this episode of the Sokal Senior Marketing Strategist Katy Welch sits down with Host Chris Mulally to recap our successful trip to NADA 2022, and Katy interviews Sokal’s CEO Melissa Clark and National Account Executive Emma Voice live at the convention. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch the Full Episode of this Podcast Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist SOKAL’S WEBSITE: ↪︎https://www.gosokal.com Learn about our team as well as products and services...
Connected TV - Breaking Down Why It’s So Effective
March 09, 2022 11:00 - 17 minutes - 12.1 MBIn the first episode of the third season, we sat down with Sokal Account Manager Chris Brown to discuss the benefits of Connected TV (CTV), such as data-driven targeting, unified measurement and frequency precision. Then we dove into a case study of how it was used successfully.   🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch The Full Podcast with Chris Brown Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist ↪Sokal Quick Tips Playlist 📱FOLLOW SOKAL ON SOCIAL: ↪Click to Visi...
2022 Nascar Season Update With Stefan Parsons
November 19, 2021 05:00 - 10 minutes - 7.41 MBIn the episode, up-and-coming NASCAR driver Stefan Parsons joins us again as he recaps the season, discusses how he's improved as a driver, and lays out his predictions and goals for the upcoming season (his first as a full-time driver). He also talks about the future of the NASCAR car technology and how a driver prepares during the offseason. 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch The Full Interview With Jason Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Playlist ↪Sokal Quick ...
Make Better Email Campaigns In 2022
November 05, 2021 04:00 - 13 minutes - 9.11 MBEmojis in subject lines, animated GIFs, and attractive call to action buttons. These are just a few of the popular trends in email marketing right now, but do they really work? In this episode, Sokal’s Creative UX Specialist Drew Wilson sits down with Graphic Designer and Senior Email Developer Jason Labrada to discuss how to improve your email campaigns by focusing on clean cohesive design, singular visual elements, simplified preview text and personalization. 🔴 WATCH THE PODCAST ON YOUT...
What is the Future of Electric Cars?
August 27, 2021 04:00 - 12 minutes - 8.82 MBWhat can we expect to see over the next year in terms of electric vehicles? Numerous auto manufacturers have made pledges to get their fleet fully electric within the next couple of decades. In this episode, Sokal’s Podcast Host Drew Wilson sits down with Capital Chevrolet General Manager, Casey Best, to discuss how Chevy is leading its fleet toward electrification. Additionally, he discusses hurdles to becoming all electric and how the traditional dealership model differs from Tesla’s sal...
Sokal Announces New CEO and COO
June 25, 2021 04:00 - 10 minutes - 7.22 MBSokal’s new CEO Melissa Clark and COO Michael Ransom II sit down to discuss their new roles, including their one and five year plans and how they intend to work together to increase company growth. In this episode, Katy interviews Melissa and Michael as they reflect past years and look forward to new ones. Over the last 15 years, Melissa has been instrumental in gaining major agency accounts and overseeing much of the daily operations. Her roles in this will continue in these respects, but ...
Google's Ban of Third-Party Cookies
June 10, 2021 04:00 - 8 minutes - 5.8 MBGoogle announced that before 2022, all third-party cookies will no longer exist. But, did you know that third-party cookies have always been flawed? They've never been the most accurate way to target your audience. In this episode, Katy interviews our Director of Digital and Strategy, Justin Harvey, about what's to come for the future of advertising now that third-party cookies will be eliminated. It's important to have a plan moving forward, and to talk with whoever is in charge of your m...
What You Need To Know About Digital Dealer 2021
June 03, 2021 04:00 - 1 minute - 867 KBToday's episode is all about the Digital Dealer 2021 conference in Tampa, FL between June 8-10. Digital Dealer brings automotive dealers, OEMs, thought leaders, and auto-retail solution providers together for a two and a half day experience, powering professional growth and connections. Digital Dealer 2021 shows will be hybrid events—taking place in person with a virtual component. Whether you choose a hybrid or virtual-only option, either way, you will have access to actionable content, i...
My Life As A Spokesperson (with Mark Roberts)
May 28, 2021 04:00 - 15 minutes - 10.5 MBIn this episode, Drew interviews energetic spokesperson Mark Roberts, who has been serving the Capital Automotive Group for over 14 years, with everything from Commercials, Ads, Radio, and everything in between. Listen to him speak about his experience becoming a spokesperson for one of the most reputable automotive brands. 📱FOLLOW SOKAL ON SOCIAL: ↪Click to Visit our Instagram Account ↪Find Us On LinkedIn ↪Say Hello On Facebook ↪Say Hi on Twitter! 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch Th...
New Workplace Technology, 5G, and Artificial Intelligence
April 15, 2021 04:00 - 15 minutes - 10.8 MBIn this episode, Drew interviews chief technology officer, Jason Jones, about new and upcoming tech in the workplace and how it is going to affect our work environments as more people come back to the office after a year-long pandemic. 📱FOLLOW SOKAL ON SOCIAL: ↪Click to Visit our Instagram Account ↪Find Us On LinkedIn ↪Say Hello On Facebook ↪Say Hi on Twitter! 🔴 WATCH THE PODCAST ON YOUTUBE: ↪Watch The Full Interview With Jason Here ↪Subscribe To Our YouTube Channel ↪The Podcast Video Pla...
My Life As A NASCAR Driver (with Stefan Parsons)
April 01, 2021 04:00 - 33 minutes - 22.9 MBWe kickoff season two of the Go Sokal Podcast by interviewing Stefan Parsons, a young, talented, and up-and-coming NASCAR driver. Stefan talks about how he got into racing, what it feels like to be on the track, his best and scariest moments so far, and how social media and sponsorships impact the sport of racing. STEFAN’S WEBSITE AND SOCIAL: ↪︎Website https://www.stefanparsons.com ↪︎Instagram https://www.instagram.com/stefan_parsons/ ↪︎Facebook https://www.facebook.com/stefanparsonsracing...
What You Need To Know About NADA 2021
February 09, 2021 05:00 - 1 minute - 1.29 MBToday's episode is all about NADA 2021, which is virtual this year. The conference starts today, February 9th, and goes through February 11th. NADA has made it easier than ever before for you to attend right from the comfort of your home or office. Find the links to register here below. 🖥️ HELPFUL LIINKS: Learn more about what Sokal has prepared for NADA: ↪Sokal At NADA 2021 To quickly register for the conference, click below: ↪Register Now More Details About This Episode: NADA is the lead...
What Dealers Need To Know For 2021
December 09, 2020 08:00 - 19 minutes - 13.4 MBIn this episode, Drew interviews Bret Johnson on what dealers need to know going into 2021. They discuss how to analyze marketing trends, find out what worked and what didn't during 2020, and how strategize for a strong first quarter. Additionally, Bret talks about shifts in the car buying cycle and how dealers were able to adapt during Covid-19. This episode of the Go Sokal Podcast is sponsored by Sokal's Graphic Design Services. Our graphic artists work to bring you the best creative pos...
How To Master Email Marketing
November 25, 2020 08:00 - 18 minutes - 13 MBIn this episode, Katy interviews Kendra Williams-Evans, Sokal's Email Marketing Manager, and she discusses how email marketing can be used effectively as well as how to gauge the success of your campaign. Additionally, she touches on the popularity of using multiple deployments and the benefits of an internal database email product. This episode of the Go Sokal Podcast is sponsored by Sokal's Custom Websites. With the majority of buyers starting their purchasing journey online, Sokal belie...
How To Change Website Providers
November 11, 2020 08:00 - 24 minutes - 17.1 MBIn this episode, Drew interviews Jesse Lee, Sokal’s Website build team lea , and he talks to us about the key components to switching a website over to another provider, as well as dispel the common myths associated with switching agencies. Jesse shares the top three things his team needs to get a website switched over and up and running seamlessly—without any downtime for the website. He also explains what dealerships should be looking for in terms of response time, suggests why bigger com...
How To Easily Change Website Providers
November 11, 2020 08:00 - 24 minutes - 17.1 MBIn this episode, Drew interviews Jesse Lee, Sokal’s Website build team lea , and he talks to us about the key components to switching a website over to another provider, as well as dispel the common myths associated with switching agencies. Jesse shares the top three things his team needs to get a website switched over and up and running seamlessly—without any downtime for the website. He also explains what dealerships should be looking for in terms of response time, suggests why bigger com...
What Is Connected TV?
October 28, 2020 07:00 - 25 minutes - 17.8 MBIn this episode, Drew interviews Bo Sowers and Michaela Mundorf from Sokal’s digital team, and they define Connected TV and show us how to use it for brand awareness, and also how to measure your results. Bo and Michaela dive deep into explaining the differences between Connected TV and Linear TV (or regular Cable TV) and why you should consider incorporating CTV into your dealership marketing strategy. This episode of the Go Sokal Podcast is sponsored by Sokal Digital's Search Engine Opt...
Is Traditional Media Still Useful In A Digital Age?
October 14, 2020 07:00 - 15 minutes - 10.7 MBIn this episode, Business Development Manager Chris Scott joins us to talk about traditional media and how radio and TV ads are still beneficial to your dealership's marketing strategy in an ever-growing digital age. Chris covers everything from tips for buying a radio ad to choosing between radio and TV; plus, he gives some helpful tips for how you can set your ads apart from the competition. This episode of GSP is sponsored by Sokal's Video and Audio Production. Serving clients nationwi...
Traditional Media in a Digital Age (with Chris Scott)
October 14, 2020 07:00 - 15 minutes - 10.7 MBIn this episode, Business Development Manager Chris Scott joins us to talk about traditional media and how radio and TV ads are still beneficial to your dealership's marketing strategy in an ever-growing digital age. Chris covers everything from tips for buying a radio ad to choosing between radio and TV; plus, he gives some helpful tips for how you can set your ads apart from the competition. This episode of GSP is sponsored by Sokal's Video and Audio Production. Serving clients nationwi...
Are Remote BDC's Effective For Dealership Customers?
September 30, 2020 07:00 - 17 minutes - 12.1 MBIn this episode, Sokal Marketing Strategist, Katy Saunders, sits down with Dealer Process Coaches, Charity Rudisill and Tammie Ventura, to discuss what a typical BDC department looks like, what issues dealers have with traditional BDCs, and the benefits of utilizing a remote BDC. This episode of GSP is sponsored by Sokal Digital's Email Marketing—one of the best ways to stay in contact with current and new customers. Whether you are trying to promote sales events, service deals, or just kee...
How Remote BDC's are Essential for Today's Customers
September 30, 2020 07:00 - 17 minutes - 12.1 MBIn this episode, Sokal Marketing Strategist, Katy Saunders, sits down with Dealer Process Coaches, Charity Rudisill and Tammie Ventura, to discuss what a typical BDC department looks like, what issues dealers have with traditional BDCs, and the benefits of utilizing a remote BDC. This episode of GSP is sponsored by Sokal Digital's Email Marketing—one of the best ways to stay in contact with current and new customers. Whether you are trying to promote sales events, service deals, or just kee...
Video Production Advice For Auto Dealers (with Sokal Production Lead, Wes Broadhurst)
September 16, 2020 07:00 - 22 minutes - 15.4 MBIn this episode, Drew interviews Wes Broadhurst about how Sokal's video production team creates a strong marketing strategy and the creative process for automotive commercial spots and other video material for dealerships. Wes goes over several common mistakes he sees in automotive spots, as well as his number one advice for dealers when thinking about video. This episode is sponsored by Sokal's CTV and OTT digital service. Connected TV (CTV) lets you serve video ads to users on TV apps l...
Video Production Advice For Car Commercials
September 16, 2020 07:00 - 22 minutes - 15.4 MBIn this episode, Drew interviews Wes Broadhurst about how Sokal's video production team creates a strong marketing strategy and the creative process for automotive commercial spots and other video material for dealerships. Wes goes over several common mistakes he sees in automotive spots, as well as his number one advice for dealers when thinking about video. This episode is sponsored by Sokal's CTV and OTT digital service. Connected TV (CTV) lets you serve video ads to users on TV apps l...
What Is Automotive Dealer Data Mining?
September 02, 2020 07:00 - 10 minutes - 6.97 MBHost Katy Saunders interviews Sokal’s Dealer Process Coach Charity Rudisill about data mining and how dealerships can use it to attract and retain customers. This is the third episode of the Go Sokal Podcast, a podcast devoted to advertising in the automotive industry made by the leading automotive focused agency Sokal. This episode is sponsored by Mystery Shops, a powerful service that allows you to shop your dealership and your competition the way your customers do, by internet, phone, ...
What is Dealer Data Mining? (with Dealer Process Coach Charity Rudisill)
September 02, 2020 07:00 - 10 minutes - 6.97 MBHost Katy Saunders interviews Sokal’s Dealer Process Coach Charity Rudisill about data mining and how dealerships can use it to attract and retain customers. This is the third episode of the Go Sokal Podcast, a podcast devoted to advertising in the automotive industry made by the leading automotive focused agency Sokal. This episode is sponsored by Mystery Shops, a powerful service that allows you to shop your dealership and your competition the way your customers do, by internet, phone, ...
What Does Automation In Advertising Look Like?
August 19, 2020 07:00 - 21 minutes - 15.1 MBIn Episode 2, Paid Search Team Lead AJ Alston talks about the importance of automation in automotive advertising and how it has changed overtime. Prior to this year, automation wasn't quite ready for the automotive space, but now, targeting and reporting are more accurate and help agencies serve clients efficiently. 🖥️ To find out more about Sokal, you can check out our website and other helpful links below: ↪View The Go Sokal Website 📱 Follow Sokal On Social! ↪Instagram Account ↪Find Us O...
AJ Alston (Automation in Advertising)
August 19, 2020 07:00 - 21 minutes - 15.1 MBIn Episode 2, Paid Search Team Lead AJ Alston talks about the importance of automation in automotive advertising and how it has changed overtime. Prior to this year, automation wasn't quite ready for the automotive space, but now, targeting and reporting are more accurate and help agencies serve clients efficiently. 🖥️ To find out more about Sokal, you can check out our website and other helpful links below: ↪View The Go Sokal Website 📱 Follow Sokal On Social! ↪Instagram Account ↪Find Us O...
Yates Creech (Dealership Websites & Digital Retailing)
August 05, 2020 07:00 - 28 minutes - 19.3 MBIn Episode 1, Account Manager Yates Creech discusses the importance of dealership websites, how to increase lead form conversion rates, and additional tips on digital retailing. 🖥️ To find out more about Sokal, you can check out our website and other helpful links below: ↪View The Go Sokal Website 📱 Follow Sokal On Social! ↪Instagram Account ↪Find Us On LinkedIn ↪Say Hello On Facebook ↪Twitter Account 🔴 Check out and subscribe to our YouTube channel! ↪View Our Channel Of course, don't f...
Power Tips For Dealership Websites & Digital Retailing
August 05, 2020 07:00 - 28 minutes - 19.3 MBIn Episode 1, Account Manager Yates Creech discusses the importance of dealership websites, how to increase lead form conversion rates, and additional tips on digital retailing. 🖥️ To find out more about Sokal, you can check out our website and other helpful links below: ↪View The Go Sokal Website 📱 Follow Sokal On Social! ↪Instagram Account ↪Find Us On LinkedIn ↪Say Hello On Facebook ↪Twitter Account 🔴 Check out and subscribe to our YouTube channel! ↪View Our Channel Of course, don't f...
Go Sokal Podcast Trailer
July 15, 2020 14:00 - 56 seconds - 688 KBIntroducing the Go Sokal Podcast! A podcast devoted to advertising in the automotive industry made by the leading auto-focused agency. The Go Sokal is hosted by Katy Saunders, a Marketing Strategist, and Drew Wilson, a Creative UX Designer. Together they will be interviewing various department employees to find out the latest trends in the automotive advertising world. We will be bringing on other important guests to help us find out what works and what doesn't as we move forward into an eve...
Introducing The Go Sokal Podcast
July 15, 2020 14:00 - 56 seconds - 688 KBIntroducing the Go Sokal Podcast! A podcast devoted to advertising in the automotive industry made by the leading auto-focused agency. The Go Sokal is hosted by Katy Saunders, a Marketing Strategist, and Drew Wilson, a Creative UX Designer. Together they will be interviewing various department employees to find out the latest trends in the automotive advertising world. We will be bringing on other important guests to help us find out what works and what doesn't as we move forward into an eve...