Building A Bullish Restaurant Brand with Joseph Szala

Give an Ovation: The Restaurant Guest Experience Podcast

English - September 13, 2021 10:00 - 26 minutes - 18.2 MB - ★★★★★ - 4 ratings
Marketing Business Entrepreneurship restaurant podcast food podcast podcast for restaurateurs Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Lessons From The Legendary Robert Earl

Next Episode: How To Communicate Like The President (of the TRA) with Emily Williams Knight

Send us a Text Message.

Joseph Szala is a Principal, Creative, and Strategist at Vigor Restaurant Branding, a restaurant and beverage branding and marketing studio based in Atlanta, Georgia, but servicing the world. Joseph has worked with hundreds of restaurants over his career, and has written a new book distilling all of his knowledge called "The Bullhearted Brand: Building Bullish Restaurant Brands".

On this episode, he and host Zack Oates discuss:

What drives loyalty among patronsWhy Joseph doesn't use demographics in his marketing planTurning employees into brand championsBuilding a brandHow to pronounce "Porsche"More

Thanks Joseph!