4X ROI with Brewery Finder and Rewards App "Crackem"

Get Hoptimized Podcast

English - September 04, 2023 15:00 - 40 minutes - 27.7 MB - ★★★★★ - 1 rating
Marketing Business craft beer craft beverage brewery marketing craft beer business craft beer marketing craft beverage industry Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Brewery Websites, How To Better Navigate The Design Process

Next Episode: Design Better Labels and Packaging - Guest Jillian Noble of Elbongürk Design

When I hear "app," I usually cringe a little bit. There are seemingly a million of them out there and it's hard to find anything that actually works... But I tell you what, a new-ish app called Crackem has actually proven some success.

Founded by Aubrey Perry on the heels of the pandemic, Crackem is helping breweries 4X their return on investment into their program that gamifies user visits and rewards. Plus, they have over 4,000 active venues in all 50 states. So there is at least something working and worth asking a few questions about, right?

Check out the full interview and learn more about Crackem at crackem.us

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