Published Nov 30, 2015 MOBILE MARKETING TRENDS 38% of all web browsing is on mobile - Page Fair Report Mobile interactions now beat desktop interactions in terms of time spent - ComScore Mobile ad spending will account for nearly a quarter of total media ad spending in 2016 - eMarketer 50% of consumers who conducted a local search on their smartphone visited a store within a day, and 34% who searched on computer/tablet did the same - Google 75% of Australians have Smartphones - Adnews The average Australian is connected to five devices - Adnews 46% of people are second screening while watching TV - Adnews 70% of mobile customers open their email on mobile devices - Kahuna HOW TO AND TIPS Google Local Guides Tips to make sure you’re ranking for local search terms The Spam Act 2003 (Cwith)