In this episode of the Brandma's House podcast, the Ghetto Country Brandmother talks about the perils of falling into a personal brand. Falling into a personal brand is unintentional and has no structural and strategic integrity. Being a brand and regurgitating the know, like, and trust mantra don't help the situation.


Strategical personal branding requires contemplation and actionable steps. You can't just show up and call it a brand. Falling into a personal brand can cause problems in your personal life. That is an identity crisis waiting to happen.


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If your personal brand is having an identity crisis, then you need to text Brandma. Her number is (562) 270-5465.


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