Building Account Maps for Predictable Outcomes

Gain Grow Retain

English - February 20, 2023 12:00 - 38 minutes - 53.5 MB - ★★★★★ - 34 ratings
Entrepreneurship Business Management b2b saas growth customer success marketing sales software customer imperative enterprise Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: CSMs Should Not Learn to Talk to CFOs

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Today we are joined by Michael Tuso of Callypso as he brings his experience from sales and account management to share practices that customer success leaders can use:

Building account maps can help you identify the right people
Sets the stage for consistent account practices
Finding ways to build maps at scale and community-driven techniques

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