In this episode I interview David Mason, who is based In Colorado. He’s the founder of a software platform (and marketing agency) called “All The CRM” that was built to manage a businesses follow up. two-way texting, pipeline, scheduling and so much more. (go.allthecrm.com/start).

During the interview we discuss how David is using his marketing services as the front end offering, and the SaaS software side of it is the back-end, how to get people to buy by focusing on their problems and concerns (instead of talking about yourself), and how is studying how to use What'sApp marketing to follow up with contacts (instead of email and Messenger).

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