Lina worked in private equity before she started Adia. She soon realised that funding an early stage start-up is completely different to the world of private equity. From getting her foot in the door of a mission-driven accelerator, to hiring her first technology hire, Lina explains how the tables turned from a career in private equity to being the founder of a FemTech company.


In this episode you’ll discover…

How Lina shifted her mindset from being an Investor, to being a start-up Founder seeking investment - two very different things!
That not every investor is the “right one” for you - and that’s okay
How being kind to yourself and honest about what “fills your bucket” is even more important when fundraising

For the full video interview, go to http://www.enterthearena.co.uk/Fundraising-Stories/