A major challenge in her funding round was facing skepticism from potential investors and some women who didn't believe in the product. However, Sophie pushed through and made it work by finding an Angel investor with an emotional connection to the company’s mission. Her Angel gave her the confidence she needed to secure her £500K round of investment.

In this episode you’ll discover…

Why having confidence is so important to get people to believe in you and your businessHow to get investors onboard who have an emotional connection with your businessWhy setting a deadline for potential investors to adhere to will help secure investment

For the full video interview, go to http://www.enterthearena.co.uk/Fundraising-Stories/