When Should Coaches Start a PR Campaign?

FROM UNKNOWN TO EXPERT. The Podcast for Ambitious and Purpose-Driven Women in Business Who Want to Get Media Attention to Make a World-Changing Impact.

English - August 19, 2020 10:47 - 7 minutes - 16.5 MB
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Next Episode: What Is The Difference Between PR, Publicity and Advertising?

"I’m not ready to start a PR campaign yet.”
‘I don’t have anything to tell journalists about.’
"There’s so much I need to prepare beforehand."
Sound familiar?
With so much conflicting guidance, it can be difficult to tell if you’re ready to start on your PR campaign for your coaching business yet.
PR can really grow your business. I have built a coaching business in the relationship niche, solely with PR and free publicity. But it’s important to remember, timing is key to a successful PR campaign.
You might have a fantastic PR campaign planned, but if you’re not ready for clients, or don’t know who it is you’re marketing to, your PR efforts won’t make the impact you need.
In this article, I share three things you need before starting your coaching PR campaign.
So, what exactly are these three things? Listen to this episode to find out.