Inside Luxury Auctions with Trayor Lesnock

TRAYOR LESNOCK | PRESIDENT & FOUNDER

Platinum Luxury Auctions

Email: [email protected]

Mr. Lesnock entered the luxury real estate industry as a sales executive for a prominent brokerage firm in Fort Lauderdale. He was then recruited into the real estate auction sector by a distinguished auction firm headquartered in southwest Florida. After more than 4 years with the firm – first as a sales executive and then as its director – he departed with a vision of improving the auction model. This vision led him to found Platinum Luxury Auctions, and to develop the luxury auction® model for the auction sale of multimillion-dollar real estate (the term “luxury auction” is now widely imitated by industry competitors). Throughout more than $990 million in completed, luxury real estate auction sales to date, Mr. Lesnock has been dedicated to upholding the highest standards of excellence and integrity in every transaction. This approach has become a hallmark of the Platinum team.

Mr. Lesnock earned a Bachelor of Science in biological sciences with a minor in physiology from Cornell University, an Ivy League institution. While studying at Cornell, he co-founded and then sold his first business venture, a specialized indoor-marketing firm. An avid lifetime athlete, Mr. Lesnock was also inducted into the Pennsylvania Sports Hall of Fame in 2000 as a recipient of the Scholar Athlete award.

He is often quoted in the Wall Street Journal on matters related to luxury real estate and real estate auctions, and has been interviewed by other globally prominent publications such as Forbes, Bloomberg and the Financial Times.