Does your business have a niche? If not, should it? And how do you figure out what it is if so? These are the big questions we’re addressing in this week’s episode.

As well as explaining what a niche is and why defining yours could benefit your business, we discuss our own experiences of niching, and in Franky’s case, letting that niche evolve into something new. We also chat about the different types of niches and share some simple tips to help you identify your own.

 

Links and Further Reading:

Listen to our interview on The Building Your Brand Podcast

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