Breaking Into Underserved Markets

Freddie Mac Single-Family Home Starts Here

English - November 15, 2023 18:00 - 13 minutes - 9.88 MB - ★★★★★ - 16 ratings
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Next Episode: Creating a Sustainable Book of Business

The inaugural episode, Breaking Into Underserved Markets, features Pam Perry, Vice President of Single-Family Equitable Housing at Freddie Mac, and Phil Treadwell, host of the Mortgage Marketing Expert podcast. Watch as they discuss:

Phil’s proven three-step marketing formula to break into a new marketBest practices to ensure effective engagement on a cultural levelResources that loan officers can use to help borrowers that may require financial assistance when applying for a loan