In this ENCORE PRESENTATION on Franchise Today, Franpreneur and Helgerson Franchise Group CEO, Lonnie Helgerson joins Host, Paul Segreto and Co-producer, Joe Caruso to discuss veterans in franchising - from battlefield to boardroom. Lonnie also discusses his newest venture into franchising, IslandTime Treasures, and his new book, 5 Pennies: Ten Rules to Successfully Building a Franchise Mega-Brand and Maximizing System Profits.

The team at Franchise Today is dedicated to franchise success at all levels. So, whether youre a franchise professional looking to grow a franchise concept, needing some assistance in facing todays challenges or would just like to better understand franchise best practices, then Franchise Today is for you!