Building a Franchise Brand: Yesterday, Today and Tomorrow

Franchise Today

English - February 18, 2010 18:00 - 1 hour - 13.7 MB - ★★★★ - 17 ratings
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This week on Franchise Today, Paul Segreto welcomes Retire-At-Home Services Vice President of Franchise Development, Jonathan Martin. Paul and Jonathan will discuss Retire-At-Home's progression from a small family-owned business to an emerging Canadian franchise brand with aggressive expansion plans centered around new technology and integrated marketing. Discussion will include Retire-At-Home's goals in attracting high quality franchise candidates to build upon a system that has seen progressive growth for the past 15 years.