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Insights Into Our Marketing Playbook
FounderQuest
English - March 15, 2024 07:00 - 36 minutes - 33.2 MB - ★★★★★ - 27 ratingsTechnology Business founder bootstrap startup saas software as a service micropreneur lifestyle business developer ruby elixir Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Holy Ship! Insights is Live!
Next Episode: RailsConf recap with John Nunemaker
This week, Josh and Ben dive deep into the marketing strategy for their new product, Insights, in response to a listener question. They talk about what groups they are targeting first, some of the planned marketing tactics for reaching each group, and how they are building awareness within the Honeybadger app without annoying existing users.
Links:
Insights announcement blog post
Meet the badgers
FounderQuest
Mastodon - @[email protected]
Twitter - @honeybadgerapp
Honeybadger
ClickHouse - hosted by DoubleCloud