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Why Not to Use Search Volume to Determine Giveaway Units
The Seller's Edge
English - March 22, 2018 15:59 - 33 minutes - 45.8 MB - ★★★★★ - 177 ratingsBusiness amazon business hustle seller side amazoncom businesses how income sell Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Feasting on Crumbs: How to Leverage Small Gains and Grow Your Business
When you’re running a launch, you need to match the daily sales of your top competitors. But how do you determine how many units to give away? Some sellers look at search volume. But this episode, we’re going to let you in on a secret: using search volume to estimate the number of giveaway units needed to drive keyword ranking is an extremely flawed method.