![The Seller's Edge artwork](https://is1-ssl.mzstatic.com/image/thumb/Podcasts123/v4/3a/10/b7/3a10b711-2efd-fc85-e27f-044ab57ef2b0/mza_8223984912975221409.jpg/100x100bb.jpg)
Why Ad Position Makes or Breaks Your PPC Campaign
The Seller's Edge
English - February 07, 2019 10:00 - 29 minutes - 53.1 MB - ★★★★★ - 177 ratingsBusiness amazon business hustle seller side amazoncom businesses how income sell Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Competitor Intelligence: Reverse Engineer Your Competitors’ Success
For veteran PPC enthusiasts, it is well known that Google and Bing offer reporting on where your ad is delivering. On the other hand, Amazon Advertising does not give sellers insight into their sponsored ad placement. This metric, however, is an extremely important indicator of PPC campaign success and should be more heavily emphasized in paid strategies.
This week, Casey Gauss is joined by Brock Brothers, Viral Launch R&D Specialist. They discuss ad position in Amazon Advertising, especially as it pertains to two different PPC strategies: profit and launch.
Check out our Sales and Rank webinar for more info: http://bit.ly/2CYBdWy