#016 “Am I making this better, or making it mine?” Learning from McCann Global Creative Director, Nick Allen

Filmmakers In Advertising

English - February 21, 2022 10:00 - 1 hour - 59.3 MB
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Previous Episode: #015 Why Collaborating With Clients Outweighs Impressing Clients

Next Episode: #017 How To Get Clients Without Reps with Taylor Lewis | Atomic City

Holiday Ride is Chevrolet’s new ad about a father, his daughter, and his late wife’s classic 1966 Impala. It’s sad, inspiring, and it tugs right at the heartstrings.

Based on a true story, GM ad-maker Commonwealth/McCann worked with Academy Award winners Tom Hooper, Claudio Miranda, and Rachel Portman “to tell the story of love, redemption, and restoration.”

The McCann Creative Director of Holiday Ride is Nick Allen, who was kind enough to join us to talk about his methodology, his process, and how Chevy and McCann created the most tear-jerking ad of the 2021 Holidays.

If you are a filmmaker who’s curious about what goes on inside the minds of the creative directors at large agencies, how the people who you want thinking of you when they’re planning their next big campaign think, then this episode is for you.

Nick Allen

Website - www.ideasoutofnowhere.com

Instagram - nicka11en

Commonwealth // McCann

AdWeek article on Holiday Ride

If you want a shoutout in a future episode please leave us a written review on Apple Podcasts.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - [email protected]

If you want a shoutout in a future episode please leave us a written review on Apple podcasts.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - [email protected]