#014 How to Write Copy That Sells with Kelsey Formost

Filmmakers In Advertising

English - November 16, 2021 22:00 - 37 minutes - 25.8 MB
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Previous Episode: #013 Making Content (Not Ads) for Steph Curry and Infiniti with Creative Director Jackson Adams (Portal A)

Next Episode: #015 Why Collaborating With Clients Outweighs Impressing Clients

Your copy - the words you use to communicate with your ideal customers - is what makes people decide if they like you and trust you enough to buy from you.

Today’s guest, Kelsey Formost, specializes in teaching NON-writers (like us) how to write copy that quickly connects to our ideal customers, and converts them into paying clients (and maybe even fans).

This is a high-value episode. There are literal steps that Kelsey shares that you can apply to your own business and website copy.

So grab a notepad, or bookmark this episode for later, because you’ll want to take notes and then go to her website to take advantage of her templates, courses, and freebies.

*This one’s a little ZOOMY, and I’m SORRY about that, but we’ve since solved the Zoom - electro-sound debacle. Otherwise, I hope you get as much as we did out of this episode with Kelsey Formost.

Kelsey's Website - https://kelseyformost.com

If you want a shoutout in a future episode please leave us a written review on Apple Podcasts.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - [email protected]

If you want a shoutout in a future episode please leave us a written review on Apple podcasts.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - [email protected]