FTF Fridays 2: Your Metrics are so Vain
Outbound Sales Playbook
English - January 22, 2021 12:30 - 19 minutes - 17.4 MB - ★★★★★ - 2 ratingsMarketing Business Education How To account-based b2b business development cold calling prospecting sales sales engagement Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: FTF Fridays 1: Winning the War for Attention
Next Episode: FTF Fridays 3: Think Like Your Prospect
As part of a B2B revenue team, metrics are core to your survival. But not all metrics are created equal. The "right" metrics can help you make great decisions that can make a huge, positive impact on your business. Focusing on the "wrong" ones, however, can steal your focus at best or cost you revenue at worst. Join Jeff & Tom to learn how to use metrics to your advantage and STOP wasting time on those that don't matter.