Dorian Morris is building her beauty empire, Undefined, through social impact; working with female & minority owned factories & thoughtful partners (part 1)

Today on the show we’re learning from Dorian Morris, the founder behind Undefined.

Undefined is on a mission to “undefine” and destigmatize plant-based solutions through an unapologetic, uncompromising, unfiltered approach. Dorian is focused on democratizing plant ingredients like adaptogens and infusing social impact in the process with a collection of plant-based skincare and wellness products.By tapping into purpose-driven, conscious capitalism, Undefined Beauty seeks to celebrate the beauty of choice over conformation.

In this episode we’re chatting through her blueprint in building this business, how she moved from CBD to adaptogens, and how she’s grown the brand by creating something that’s truly purpose driven and has a positive social impact in the world.

While I’ve got you here, if you’re on your phone right now please take a quick screenshot in your podcast app and share this episode on Instagram stories. It helps me know you really love the show, it helps other ears find us AND it shows you’re part of our club.

LINKS WE MENTION:

Undefined Instagram

If you have something you want me to cover, reach out on Twitter or Instagram.

Female Startup Club's YouTube

Female Startup Club's Instagram

Doone's Instagram

In partnership with Klaviyo, the best email marketing tool for ecommerce businesses.

Female Startup Club's YouTube

Female Startup Club’s Private Facebook Group

Say hello to Doone: [email protected]

Hosted on Acast. See acast.com/privacy for more information.