How to Pivot From Meta to TikTok with Bunny Ghatora, Cofounder of Blume

Female Founder World

English - February 20, 2023 12:53 - 36 minutes - 84.3 MB - ★★★★★ - 84 ratings
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Previous Episode: How Women's Health Business Stix Got to 120,000 Customers: With Cofounder Jamie Norwood

Next Episode: The 'Glassdoor for Creators' Is Here to Shake Up Influencer Marketing

We have Bunny Ghatora, cofounder of Blume on the Female Founder World podcast with Jasmine Garnsworthy!

Blume started as a period subscription box and soon pivoted to a Gen Z-focused beauty brand. In 2019 Bunny and her cofounder (and sister) raised a $3M in a seed round—and quickly became one of the gen z beauty brands to cut through what is a very (very!) crowded skincare space right now. Today they're stocked in Ulta and Sephora Canada and count Gigi Hadid as a superfan.

Learn how she's building her beauty business in this episode of Female Founder World.

Links

Learn more about Blume: https://www.blume.com Join the Female Founder World online community home: https://links.geneva.com/invite/00c30313-1566-470a-a764-62010d8301bd Become a Business Bestie subscriber: femalefounderworld.com/subscriber Get our quick case studies on TikTok: www.tiktok.com/@jasgarnsworthy Watch Simon Sinek's TedTalk: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en