Welcome to our brand spankin' new series, the Indie Advice Column, where Janine dives deep answering your retail questions. We're kicking off the series with a question that has taken many shapes over the years, all boiling down to "how can I make my online shop less... basic?" 

Some of you have IRL experiences that feel robust and vibrant, and worry your web presence feels dull by comparison. Others may rely solely on an online experience to convey your brands personality, and never feel *totally* satisfied . Well never fear, the advice column is here ;). 

This episode is packed with practical advice to turn your website into a killer representation of your brand without sacrificing ease and functionality. We cover:

How to take inspiration from how your vision (and customers experience) and apply it to your siteWhy function > innovation when it comes to ecommerceWhere you to infuse your site with personality AND boost conversionIdeas on how to spice up your product photography without spending a ton of $$$Plus 5 ecommerce best practices if you want to perform your own site audit and find opportunities to improve

Have a question you'd like to submit to the next issue? Get in touch via DM or at the email listed below.   

🕸 feelgoodretail.com
📱 @feelgoodretail
✉️ [email protected]

✨ This episode was sponsored by Shopify. Sign up for a one-dollar-per-month trial period at shopify.com/restofus